01932 830 664

 Personal Financial Planning

We offer a professional and high quality holistic Financial Planning service for individuals that is tightly integrated with the excellent tax, strategic and business planning services of the Ward Williams Group. Our independence and thorough understanding of the goals of our clients ensures that we can complete a comprehensive appraisal that enables our advice to be tailored to individual needs and aspirations.

Our highly qualified advisers have expertise in providing Independent Financial Planning advice on all financial matters including:

Our advisers are highly proficient and experienced in understanding and creatively analysing clients' needs, identifying the most appropriate solutions and providing an ongoing effective and pro-active review service.

The initial meeting is always at our cost and is normally held in one of our offices, although meetings can be held elsewhere, such as a client's home, if this is more convenient.

The Financial Conduct Authority does not regulate will writing and taxation and trust advice.

The value of investments can go down as well as up and you may get back less than the amount invested. 

Your home may be repossessed if you do not keep up repayments on your mortgage.

There may be a fee for mortgage advice.  The precise amount of the fee will depend upon your circumstances, but we estimate that it will be £2,000 based on a Mortgage of £200,000.


Client Testimonials

These are some of the comments that we have received over the past few months:
  • ‘ Mr Pocock, a big thank you to yourself and Guy Campbell for the comprehensive financial plan you have both kindly prepared for me. The figures certainly made interesting reading. I appreciate all your efforts and I feel more at ease on future financial matters.’
  • ‘The team at Ward Williams have been fantastic. Cliff has always made me feel confidence that he and the team understand my needs, my situation and where I want to be in the future.’
  • ‘Very pleased with the level of service I receive.’
  • ‘Cliff is always professional and well prepared for the meetings. He provides valuable advice and guidance.’
  • ‘I have always found the advice very helpful and provides considerable reassurance.’
  • ‘I have consistently over a period of years received excellent and balanced guidance. I always considered the advice was in my best interest and this has proven so to be.’
  • ‘I have every confidence in the service and advice provided by the Ward Williams team in respect of financial planning. Their patience and willingness to explain things in "layman's terms" is much appreciated. ’
  • ‘ Your friendly, patient, courteous, professional advice was appreciated far more than you will ever realise.’
  • ‘I consider my adviser team to have a very good understanding of my circumstances and respond very helpfully at all times.’
  • ‘I have always been satisfied with my adviser’s advise. Every detail explained in terms I can understand.’
  • ‘Congratulations on reaching this milestone. Everyone who has been involved with the development of the company will be justly proud of what has been achieved in ten years. Thank you for the commemorative gifts which will be permanent reminders of the occasion.’
  • ‘I wish you an enjoyable and successful evening and congratulations on your 10 years of business. As a personal note I thank you for your expert guidance over the years, this has given me great assurance in my financial security in my now later life.’
  • ‘Thanks for all your advice and help. It has been a great comfort to know you are there to talk to.’
  • ‘Would have no hesitation in recommending WW to anyone.’
  • ‘All I can say is that if I were not happy I would go elsewhere. and I have been with W.W for a long time.’
  • ‘I feel safe in the hands of my advisor.’
  • ‘Everybody at Ward Williams are always so helpful and professional.’
  • ‘Happy to recommend further.’
  • ‘Always had clear, concise and useful support from Cliff and his staff.’
  • ‘Jolly fine chaps. Thank you’

 Independent Advice

Why choose an Independent Financial Adviser?

Independent Financial Advisers (IFAs) are rightly proud of their Independent status and they are easily identifiable by the IFA logo found in the bottom right-hand corner of this page.

In essence, Independent Financial Advisers have NO TIES with, or any commitments to any of the providers of the arrangements that might be recommended to you. An Independent Adviser is committed and obliged, by nature of his or her regulated status, to give you advice sourced from the whole market and not from a few chosen providers.

We, at Ward Williams Financial Services Ltd, strongly believe that Independent advice is the best advice that you can get. This is the only way you can be sure that the adviser you are dealing with has your best interests in mind when advice is given. It is the only way, also of ensuring that you have the best options available when you come to pay for the advice.

All advisers are personally regulated by the Financial Conduct Authority (FCA) and it is possible for an adviser to be regulated in three ways:

When you receive advice from a Tied Adviser, he or she can only make recommendations that relate to the provider to whom they are tied. This result is that it limits the choice of provider to one. The product recommended will be the product only of that provider and, it will not necessarily be the most suitable/most cost effective/best performing/most flexible. It will just be the product offered by that provider. Many high-street banks, building societies and life insurance companies with direct sales teams operate this way.

A multi-tied adviser has links with more than one company so in theory can offer greater choice. However, there is no guarantee that there is more choice – they may just use different providers for different products – for example, they may use one company for life assurance but a different company for pensions. In this way, and for a particular product, they are similar to a Tied Adviser.

A Tied Adviser matches a client to a product rather than a product to a client.

An Independent Financial Adviser, however, works hard to understand the client, their circumstances, their needs, hopes, fears and dreams. In order to help them, a particular product, such as life assurance, may be suitable. In the case of the IFA, they will then research the whole market to find the, most suitable and most cost effective product undertake from the whole market that best fulfils the clients’ requirements.

All advisers will seek to be remunerated for the work that they do. All advisers have to set out how they are going to charge, and how much they are going to charge in advance of providing advice.

IFAs are the only advisers who MUST give you the option of paying for this advice by way of fee rather than commission. This means that they offer more flexibility on how they charge for their services.